Top of '13'Power' of Entertainment



We are in last week of 2013 and Tollywood has delivered a few unforgettable hits and some dejected flops this year. Like always it was the superstars that feint the box office in 2013 too. Besides star power it is plain that even director's brand value is key for a movie's victory. The build up around a film multiplied whenever a big star and star director came together.



The opposition between directors is also too high in current times. Who comes first in the contest for 'Director of the year' in 2013. The choice is apparent. It is Trivikram that has turned out to be the star director of the year with industry hit Attarintiki Daredi up his insulation. previously only mass masala entertainer used to be the leading hits and the victory of entertainer was limited.


But among Attarintiki Daredi that concept was proved wrong and we had witnessed the power of entertainment. Trivikram who bounced back with Julayi last year has topple Magadheera from the top lead with Attarintiki Daredi this year. His ultimate command over comedy and family emotion made this film a smash hit. Trivikram also managed to get the stability right by having polite quantity of action and heroism in it. With Attarintiki Daredi Trivikram's brand value has improved various and his next film will definitely do great business no matter whoever the hero is.:

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